Work >  Ferrous

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Ferrous
  • Client

  • Industry

  • What We Did

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With Brand Strategy solidified and a new positioning platform, personality, and narrative, we moved into the visual realm. Taking inspiration from sound waves, we designed a bold new icon to flex the brand attitude, utilizing their legacy purple palette as a point for throughline evolution. Punctuated with a voltaic blue and paired with a big personality Sharp Grotesk typeface, the new visual identity demands attention as an exemplar of modern sophistication. Both visual and verbal strategies ultimately coalesced in a completely revamped website, marketing materials, and real-world experiential activations.

We’re proud to have helped (and continue to help) AdsWizz inhabit a brand that magnifies what it already is: an enduring AdTech champion, brand family stand-out, and defining force for the future of sound.